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关于广告的利弊英语作文（通用19篇）
在日常学习、工作或生活中，说到作文，大家肯定都不陌生吧，写作文是培养人们的观察力、联想力、想象力、思考力和记忆力的重要手段。作文的注意事项有许多，你确定会写吗？下面是小编精心整理的广告的利弊英语作文，欢迎大家分享。
广告的利弊英语作文 篇1
Nowadays ther are a lot of false advertisements in society. They have caused many harms to society. Generally, their harms can be listed as follows.
First, they exaggerate the functions of the goods they advertise and mislead consumers. Second , some advertisements contain obscene contents and bring about spiritual pollution. Third, they seriously damage the credit of businesses because the shops which sell those goods will be distrusted and even considered the conspirators of those advertisers by consumers.
Personally, I am usually vigilant against any advertisements and so I have never been taken in. However, some people are credulous and are easily taken in. Therefore, in my opinion, effective measures must be taken to ban false advertisements and protect consumers'interests. First, all the advertisements must be strictly censored by the authorities concerned before they are published. Besides, severe punishment must be inflicted on those who publish illegal advertisements.
In conclusion, false advertisements must be eliminated in our society.
广告的利弊英语作文 篇2
These days it is easy to find faults with advertising, and yet none can deny entirely that this art of persuasion is good for economy. By circulating information mixing half truth with half lying, advertising can nevertheless penetrate the public mind with desires even for something worthless. All told, however, advertising is doing more good than evil.
今天如果想挑广告事业的弊病简直是轻而易举，话又说回来，对于这种具有说服力的艺术谁也不能不承认其经济利益。靠着传播消息半真半假，广告居然能够渗透大众人心，兴起欲望购物，甚至使人买到毫无用途的东西。尽管如此，广告带来的好处总比坏处多。
To think that advertising is bad is understandable, and indeed there seems to be a common perception growing increasingly negative. Perhaps history will see advertising as one of the real evil factors of modern time because it is stimulating people to constantly want things; want this and want that. It is true that many consumers are convinced to spend money they do not have for things they really do not need. It is also true that the high sales of popular consumer goods is a reflection of the power of advertising rather than the real needs of the society in which they are sold. That kind of "impulsive buying" as consumer behavior can easily turn need into greed. Apart from misleading people to desire something not necessary or completely useless, advertising is surrounding them nearly everywhere and anytime on the point of boring them to death.
认为广告会带来不良的影响，想来也不无道理，好像就是越来越有对广告产生反感的概念。也许将来历史可以证明现代真正之弊病之一就是广告，主要是因为广告不断地刺激人的需要，又要这个又要那个。千真万确，很多消费者没钱了还被引诱去买他们不是真正需要的东西。同样一点儿都不假地，大众消费货品所以如此畅销，无非是反应广告的'威力，而不是反应消费市场实际的需求。广告把那种“冲动采购”的消费行为轻而易举地从需要改变成贪婪。广告误导购物欲望，害人购买了不需要或毫无用途的东西，不仅如此，广告甚至于无时无地包围消费者，真是令人烦不胜烦。
The good news is that advertising serves market economy well, thanks in part to the media outlets like television, radio, newspapers, magazines and the Internet. Through the media, particularly television, advertising gives people a chance as consumers. People are told about new products and services that improve their lives. In fact, economy is at its best when the advertising industry is booming, imagining that when people are starving and freezing there should be no advertising whatever to sell food and fuel. Advertising holds a mirror to an affluent society in a virtuous cycle benefitting many sectors. More advertisements mean more money to all media outlets, which in turn boosts more sales, which in turn pushes more production and creates more jobs and therefore more buying power.
广告带来的好消息是其工作符合市场经济的运行，这还得部分归功于大众媒体如电视，收音机，报纸，杂志与因特网。透过媒体广告，特别是电视，广告提供给消费者大好机会。消费者因此得知新产品与服务的信息而得以改善生活。事实上，当广告事业特别兴旺的时候，也正是经济的佳期，这点可以想象得到，因为假如人人又挨饿又寒冷，哪里有需要靠打广告来卖食品与炉油。所以广告像是一面镜子反射富足社会的良性循环，因而造福各行各业。广告卖得越多，媒体的收入也越多，接着更加督促生产，创造更多的就业机会，同时也就促成更大购买力。
Those who think that advertising is bad must think again about the value of a market system which thrives on economic prosperity. Contrary to popular belief, it seems that most consumers do not hate advertising because of their own foolish desires. They are aware that probably half the money they spend on advertising is wasted, without knowing clearly which half.
认为广告事业危害不浅的人应该再想一想市场经济的价值何在，就是促进经济繁荣。也许一切反感都是错觉，到底多数消费并不怨恨广告的不利影响，到头来都终于觉悟到一切都是出自自己愚蠢的欲望。受广告影响而买东西也许真会造成大约一半的无谓浪费，可是又好像搞不清楚到底是那一半。
广告的利弊英语作文 篇3
With the development of informatization, people have more and more chances to choose the commodities they like. But the more goods exist, the more confusion people feel in choosing one. Therefore, advertisement stands out to take the responsibility for people to choose the products they prefer. But advertising has advantages and disadvantages. Some people are in favor of it, while some are on the contrary. As for me, I’m in the neutral place.
随着信息化的发展，人们有更多的机会选择自己喜欢的商品。但是商品越多，人们在选择的时候就越困惑。因此，广告站出来帮助人们选择他们喜欢的产品。但是广告既有优点也有缺点。有些人赞成，而有些人则相反。至于我，我在中立的立场。
On the one hand, advertisements help people have a better understanding about products. Advertisements always tell people the advantages and functions of the products. People can buy the things they want by reading advertisements. By the way, advertisements are free for consumers. Moreover, advertising is much more interesting than the instructions on the packaging box, because advertisements contain various factors, such as pictures, videos, voice plots and so on. Don’t you think it is a good way for choosing a product?
一方面，广告有助于人们更好地了解产品。广告总是告诉人们产品的优势和功能作用。通过阅读广告人们可以买到他们想要的东西。顺便说一下，广告对消费者是免费的。而且，广告也比包装盒上的说明书要有趣得多，因为广告包含各种元素，如图片，视频，情节等。难道你不觉得这是选择产品的.一种好方法吗?
On the other hand, sometimes advertisements are tempting and deceptive. In order to attract the target customers, the advertiser will fill the content of decorating expressions, regardless of the filthy measures they have taken or the severe damages they may bring about. The advertisements always exaggerate the advantages and functions of the products. As a result, they mislead consumers to buy things that are not deserved.
另一方面，有时候广告是具有诱惑性和欺骗性的。为了吸引目标客户，一些广告商为了满足修饰产品的作用，而忽视他们使用的一些肮脏措施，或者他们所带来的严重损害。广告经常夸大产品的优势和功能作用。结果，他们误导了消费者购买不值得的东西。
To sum up, advertisements have the good side and the opposite side. If we just take them as a reference, it will be good. But if we depend on them to buy things, we may suffer losses in the end.
总之，广告有好的一面也有不好的一面。如果我们只是把它们当成是参考，广告会是好的。但是如果我们依赖于它们来买东西，我们最后可能会遭受损失。
广告的利弊英语作文 篇4
With the development of society, there are more and more new industries appear in people’s life. Advertising industry is one of them. It is at the trends of flourishing. In some extend, it changes our life, bringing great benefits to us. We can’t live without it. There are several reasons to account for me view.
随着社会的发展，越来越多的新产业出现在人们的生活中。广告业就是其中之一。而且还在蓬勃发展。在某种程度上，它改变了我们的生活，给我们带来了很多的好处。我们的生活不能没了它。有几个理由可以支持我的观点。
First of all, advertising provides clear goods information to us. When we walk into the supermarket, we will see dazzling commodities. It is common that we don’t know what to choose as we don’t have a better understanding about them. At that time, advertisement can offer help for us. We can choose a product according to its advertisement, because every advertisement will show the best part for that product. Even though we don’t know the commodities well, but we can have a little understanding about it. In the other words, advertisement plays the role as assistance when we are buying things.
首先，广告为我们提供了明确的商品信息。当我们走进超市的时候，我们会看到琳琅满目的商品。通常我们都不知道要买什么因为 我们不怎么了解它们。这个时候，广告就可以帮助我们了。我们可以根据广告来选择商品，因为每个广告都展示了产品的最好部分。虽然我们不了解商品，但我们还是可以有一点点了解的。换句话来说，在我们买东西的时候，广告帮了我们很多。
Secondly, advertisement also gives a chance for many people to find a job. The ad is everywhere around us. So it must need many people to work for it. In the competition society, it is a good opportunity for us to solve the difficulty of employment. Without advertising industry, there are many people will lose their jobs?
其次，广告也提供了机会给那些找工作的'人。广告在我们身边随处可见。所以肯定需要很多人来为它工作的。在竞争激烈的社会，这是解决就业难的一个很好的机会。没有广告行业，有很多人会下岗?
To sum up, it is my point about the advantages of advertising. We should make full use of it in our daily life and occupation.
总之，这是我对广告优势的一些看法。我们应该在日常生活中和就业中充分利用它。
广告的利弊英语作文 篇5
Advertisement is omnipresent in our modern society. It seems wherever we go, such small ads will greet our eyes: the supermarket, the subways, the stop sighs, the walls of public buildings, the garbage cans, and whatsoever. The ads can be about everything from selling mobile phone, renting houses, treating difficult diseases to producing fake diplomats.
from domestic articles to machinery, from toys to aircrafts.）It’s no exaggeration that we live in the world of advertisement.
The advantage of the ads is self-evident. They provide us with a good collection of goods and service, from which we can make our best choices. For the manufacturer, they can take advantage of the ads to project the characters of their products so as to seize the vision of the consumers and gain them huge profits.
However, we cannot belittle the disadvantages of the ads. To many ads do spoil our daily life and waste our time. They interrupt the TV programs, filling our letterbox, and ruin our appreciation of nature in place of interests. People often feel burdened with the ads instead of satisfying with them. On the other hand, some of the ads are illegal, spreading false information and planning to treat people who are eager to solve their problems.
It’s high time we took urgent and effective measures to curb this phenomenon. Firstly, we should intensify the effects to supervise the ads markets. It’s crucial that we must regulate the ads market strictly to avoid someone’s availing himself or herself of the loophole of the market management. Secondly, whoever takes advantage of ads treating consumers should be punished or imprisoned. Thirdly, we should educate people to abide by the law and give priorities to honesty and credit. Only when putting these measures into practice, will our society be purified into a paradise for us to live in.
广告的利弊英语作文 篇6
With the development of advertising, ads have been connected with people’s life. Is it good or bad? We had a discussion. Some people think advertisements don’t tell the fact about the products advertised. Also, they take up too much time on TV and the radio, and cover too much space in newspapers and magazines, which waste a lot of paper. What’s worse, there are some false advertisements that cheat people into buying their things. Therefore, they believe advertisements should be stopped.
Some other people think advertisements can help us make better choices about what to buy by offering us the latest information about various goods. Moreover, many well-done advertisements are popular and entertaining, which appeal to the consumers. However, too many advertisements can be annoying. So we should develop advertising properly.
In my opinion, ads is like a two-side sword. Anyway, we can be wise if weare able to distinguish between fiction and fact.
广告的利弊英语作文 篇7
Nowadays ther are a lot of false advertisements in society. They have caused many harms to society. Generally, their harms can be listed as follows. First, they exaggerate the functions of the goods they advertise and mislead consumers. Second , some advertisements contain obscene contents and bring about spiritual pollution. Third, they seriously damage the credit of businesses because the shops which sell those goods will be distrusted and even considered the conspirators of those advertisers by consumers. Personally, I am usually vigilant against any advertisements and so I have never been taken in. However, some people are credulous and are easily taken in. Therefore, in my opinion, effective measures must be taken to ban false advertisements and protect consumers＇ interests. First, all the advertisements must be strictly censored by the authorities concerned before they are published. Besides, severe punishment must be inflicted on those who publish illegal advertisements. In conclusion, false advertisements must be eliminated in our society.
广告的利弊英语作文 篇8
Advertisers tend to think big and perhaps this is why they' re always coming in for criticism "It' s iniquitous," they say, "that this entirely unproductive industry (if we can call it that) should absorb millions of pounds each yearWhy don't they stop advertising and reduce the price of their goods? After all, it's the consumer who pays It is precisely because of the heavy advertising that consumer goods are so cheap Another equally important function is to inform.
Lots of people pretend that they never read advertisemerits, but this claim may be seriously doubted And what fun they often are,too! A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities Newspapers, commercial radio and television companies could not subsist without this source of revenue
Another thing we mustn't forget is the"small ads What a tremendously useful service they perform for the community! Just about anything can be accomplished through these columns It's the best advertisement for advertising there is!
广告的利弊英语作文 篇9
Nowadays, no matter where you get around in a city or even in the countryside, it is pretty easy for you to find one or two signs introducing a product. This has been increasingly becoming popular in our daily lives. Whether the influence of advertising is good or bad could be examined as follows.
We will start by talking about the merits of advertising. Firstly, advertising is informative, which provides the customers with a quick access to the product needed. Take me as an example. I am a new resident of Guangzhou, a metropolitan city located in the south of China. At the very beginning when moving to this city, I did not have a clue about where to purchase all of the necessities for my newly-bought flat. Thanks to the ads on TV and in newspapers, amazingly almost all of the items ranging from furniture to household appliances were settled within a week. Secondly, consumers can expect to have a best price by comparing and contrasting the prices and specifications of the commodity advertised by different suppliers.
However, advertising involves some defects and I would like to list two of them herein. Initially, the popularity of advertisements has been growing along with the increased layout of design as well as showing up in the marketplace more frequently. The cost will definitely be passed on to the customers. Furthermore, the generation Y would probably lose their individuality because many of them buy the same goods advertised constantly in media during a certain period of time, which makes them appear alike.
After the above analysis of the pros and cons, I tend to be in favor of the positive effects. Undoubtedly, nothing is more important than living in a society where ordinary people can enjoy the conveniences and competitive prices brought by commercials. I believe that the negative effects can be minimized through sustainable economic growth and education.
如今，无论在城市或者在乡村的哪个地方，要找到介绍产品的一两个标记很容易。这在我们的日常生活中已日益普遍。到底广告的影响是好是坏可以剖析如下。
我们将开始讨论广告的优点。首先，广告信息提供给用户快速了解产品的需要。以我为例，我是一个新的广州居民，一个位于中国南部的城市。最初搬到这个城市时，我不知道去哪里为我的新公寓购买所有的必需品。感谢电视和报纸广告，令人惊讶的是几乎所有的东西从家具到家用电器一周内解决了。其次，消费者可以通过由不同供应商的广告比较和对比价格和商品规格得出一个最好的价格。
然而，广告也包含有一些缺陷，我想列出其中的两个。最初，广告的日益普及与增强的布局设计显示在市场上越来越频繁，成本会转嫁给顾客。此外，这一代人可能会因为他们在一定时间内的许多人购买媒体上广告的同一商品而失去了自己的个性，这使得他们看起来一样。
通过对优点和缺点上述分析后，我趋向于正面的影响。毫无疑问，普通人生活在社会里，没有什么比通过广告购买商品可以享受的`便利而有竞争力的价格这更重要的。我相信的负面影响可以通过持续的经济增长和教育降到最低。
广告的利弊英语作文 篇10
Recently, I found on the internet that advertisements are regarded as another term of pollution to the public. However, hardly could anyone imagine the world it as it certainly brings huge amount of merits. As far as I could tell, the amount of pros that advertising has brought to people has far exceededits cons.
In the first instance, advertising is the sales gimmick to Oligopolies. In such sort of market, firms compete with each other to gain the market shares. However, they will be reluctantto increase or lower their price because the information is interdependent and consumers have got tones of other substitutes. Therefore, the only way to promote their sales will be through advertising. Some consumers, on the other hands, do find such information useful while choosing what to buy. There is a common sense in it: hardly could an inefficient and stagnant firm investa great deal of money on investment. In addition to that, big firms are able to lay the cornerstone to provide goods and services with better quality, which might benefit the consumers.
To conclude, advertisements in my opinion will hardly influence people’s purchasing patterns. Instead, some well-made advertisements can approvethe aesthetical capability of the viewers. Although youngsters are worried in this advertising explosion century, education and recognition can prevent them from being coned to a great extent.
广告的利弊英语作文 篇11
Advertisements appear everywhere in modern society. There are many ways to advertise and ads come in different forms. Newspapers and billboards carry advertisements; some products are announced on TV and radio which have a wide audience.
Advertising is a big industry and many agencies are set up for furnish a variety of services for it. However, advertising is not welcome sometimes. A most irritating thing is to watch advertisements before and during films on TV. There are so many of them that they make you forget what you are sitting there for. The ironical thing is that advertisements of one type of things are often shown one after another so that you are confused as to which product you should choose. What’s more, advertising is not always truthful. The advertisers exaggerate the benefits of the merchandise they want to sell in order to gain more profits. Thus the consumers fall victim to such advertising.
Although there are disadvantages of ads, we can not forget the advantages and the conveniences they bring to us. First, by telling us where something is available, they may save us money and time. They guide us in finding suitable jobs and other information as well. Secondly, a wide range of activities and institutions receive financial support through advertising. Without this support we would have to pay much more for newspapers and sports games. Thirdly, perfect advertisements even provide entertainment. A considerable amount of effort goes into their production. So in most cases the photography is truly artistic, the slogans are genuinely witty, and the situations are decidedly funny.
Generally speaking, advertisements have become one of the most authoritative voices speaking to us today. Let us make our life easier by learning to choose proper ads, and be the master of advertisements, not their salve.
译文：
广告在现代社会无处不在。形式各异的广告充斥在我们身边。报纸和广告牌的广告，有些产品在电视和电台宣传，以便更多的人可以知道。
广告是一个很大的产业，为许多机构提供了多种服务。然而，有时广告是不受欢迎的。最恼人的是在电视电影中手表的广告。有这么多的.人，他们让你忘了你是坐在哪里。讽刺的是，一种东西的广告一个又一个，往往让你分不清哪些产品应该选择。更重要的是，广告并非总是说真话。广告夸大他们想卖的商品的好处，为了获得更多的利润。因此，消费者往往掉入陷阱。
虽然广告有缺点，但我们不能忘记其优势，它给我们带来了便利。首先，告诉我们什么是可用的，可以节省我们的时间和金钱。他们引导我们找到合适的工作，以及其他信息。其次，众多的活动和机构通过广告获得资金支持。没有这种支持我们将不得不支付更多的钱在报纸和体育游戏上面。第三，广告甚至提供娱乐。在大多数情况下，摄影是艺术，口号是真正的机智，这种情况十分有趣。
一般来说，广告已成为一个最权威的声音，让我们选择正确的广告使我们的生活更容易，当广告的主人，而非仆人。
广告的利弊英语作文 篇12
Advertisements appear everywhere in modern society. When you walk along the streets, you can see large boards with pretty girls smiling at you. You read newspapers, and see half of the pages covered with ads. You turn on TV, and you see commercial advertisements again. Whether you like it or not, advertisements fill your life.
In order to attract more customers, advertisements will sometimes go to extremes. Advertisements use every possible means in producing their announcements. For example, to advertise a certain food, advertisers will employ an actor to sit at a table and eat up their seemingly delicious food product while they film him.
Although advertisements enable you to make decisions quickly, sometimes they can cause lots of trouble. There are always many of them and they make you forget what you are sitting there for.
广告的利弊英语作文 篇13
Turning on the TV，we can see numerous advertisements done by the celebrities including the film stars，singers and so on。 Some people believe it is worth the efforts because they think what the stars have said in the ads are true and convincing while some other people worry that the information in the ads may be misleading to the consumers。 So far as I am concerned，the advertisements done by the celebrities should be limited。
打开电视，我们可以看到大量由名人，包括电影明星、歌手等等代言的广告。有的人认为这是值得努力的，因为他们认为明星们在广告中所说的是正确切有说服力的，而其他人担心广告中的信息可能会误导消费者。在我看来，名人代言的广告应该受到限制。
First of all，the celebrities，while receiving the handsome pay for advocating some products，should be responsible for what they have said in the ads for the credibility is priceless。 We have heard of some cases about the false information in the ads and a number of stars have been accused by the customers for their misdeeds。 What is more，the customers should become careful and critical about the information they see in TV。 It does no harm to think twice before buying the products advertised by the stars。 Finally，the government needs to tighten the control over the broadcasting of the advertisement。
首先，名人在宣传产品的同时也得到可观的报酬，他们应该对在广告中所说的负责，因为广告的信誉是无价的。我们已经听说了一些有关广告中的虚假信息的案例，很多明星因其误导而被消费者控告。另外，消费者对在电视上看到的信息应该小心和批判。在购买明星代言的`产品前三思而后行是百益而无一害的。最后，政府需要加强对广告广播的控制。
To sum up，the stars should be responsible when doing the advertisement and in the mean time，the consumers should be careful when shopping。
总之，明星在打广告的时候应该负责，同时消费者在购物时也应该小心。
广告的利弊英语作文 篇14
Speaking of advertisement, some people dohave a bad feeling for it. They argue that it happens quite often that when they are enjoying a movie, then advertisement pop up and disappoint them.While, some people believe that advertisement is great for they are informed of some new and inexpensive products or other things. In my point of view, I think advertisement is a disaster. Reasons are as follows.
一提到广告，很多人都很讨厌它。他们说当他们在看电影的时候，广告会弹出来扫他们的兴。但是，有些人认为广告很不错，可以告诉他们当下有一些新的，便宜的商品出售或者告诉他们一些别的事情。就我看来，我认为广告对我们来说是个祸害。原因如下：
First of all, most advertisements are full of fake information. Most manufacturers prefer to advertise their products;hence they will try to use exaggerated and even fake information to attract customers.
首先，广告包含太多的虚假信息。许多的商家都喜欢为自己的产品做广告，因此他们会选择一些夸大的甚至虚假的信息去吸引顾客。
Secondly, advertisement can be annoying.When people are watching TV programs or listen to radios, if advertisement breaks in by midway, then people will get annoyed because ads make them forget what they are watching or listening.
第二，广告很烦人。当我们在看电视节目或者听广播的时候，中途被广告打断的.话，我们通常会很烦躁，因为广告会让我们忘记之前看到或者听到的内容。
Thirdly, ads cheat on customers. For most customers, they would buy the products pasted in advertisement because they believe what the ads say. Since advertisements are usually dishonest, most customers will find themselves cheated after they buy the product in ads.
第三，广告欺骗消费者。许多的消费者愿意去买广告中的产品因为他们相信广告中所说的内容。但是由于广告内容不真实，许多的消费者会在购买广告中的产品之后发现自己被骗。
All in all, since advertisement is so annoying, full of fake information and cheat on customers, I don’t think advertisement is popular among us.
总之，广告很烦人，充满虚假信息，欺骗消费者，所以我不认为广告会受大众欢迎。
广告的利弊英语作文 篇15
When it comes to advertisement and products, some people believe successful selling of products can’t be separated from advertisement. To begin with, advertisement keeps people informative about the price and function of products; what’s more, advertisement can help to improve products’ brand awareness and its reputation.
But on another hand, only with good quality can advertisement arouse customers’ interest in the products. Otherwise, advertisement can be misleading and deceptive.
From what has been discussed above, we may safely draw a conclusion that honest and colorful advertisement brings benefits to products, but at the same time, products’ quality can’t be ignored.
广告的利弊英语作文 篇16
advertisements appear everywhere in modern society. when you walk along the streets, you can see large billboards with beautiful girls smiling at you. you read newspapers, and you find half of the pages covered with ads. turn on the tv set and you will see ads again. whether you like it or not ads are pouring into your life every moment.
these days advertisers devise hundreds of competitions which will enable us to win huge sums of money. they not only offer samples, but free cars, free houses, and free trip abroad as well. they have discovered that all of us love to get something for nothing. radio and television have made it possible for advertisers to capture the attention of millions of people in this way.
but not all advertisements are trustworthy. certain advertised products turn out to be deceitful, or fail to live up to what is advertised. some advertisements tempt consumers to spend money and buy things they don’t really need. so the consumers’ own sound judgments are necessary and essential.
在现代社会里广告到处可见。当你走在大街上，你看到大的广告招贴板上画着的漂亮小姐向你微笑；读报时，你发现一半的板面都是广告；打开电视机，你还会看到广告。不管你喜欢不喜欢，广告每时每刻都在涌入你的生活。
现在登广告的'人还想出几百种使我们赢得巨款的比赛。不但提供免费样品，而且提供免费汽车，免费住房乃至免费出国旅游。他们发现我们所有的人都喜欢不出钱而得到东西。无线电和电视机已经使登广告的人有可能利用这种办法来吸引千百万人的注意。
但是，并非所有的广告都真实可靠。某些广告产品证明是骗人的，或者说产品与广告不符。有些广告诱惑消费者花钱买那些他们并不真正需要的东西。因此，消费者自己的正确判断才是必要的和基本的。
广告的利弊英语作文 篇17
advertisers tend to think big and perhaps this is why they’re always coming in for criticism. their critice seem to resent them because they have a flari for self-promotion and because they have so much money to throw around. ‘it’s iniquitous,’ they say,’that this entirely unproductive industry (if we can call it that) should absorb millions of pounds each year. it only goes to show how much profit the big companies are making. why don’t they stop advertising and reduce the price of their goods? after all, it’s the consumer who pays the poor old consumer! he’s have to pay a great deal more if advertising didn’t create mass markets for products. it is precisely because of the heavy advertising that consumer goods are so cheap. but we get the wrong idea if we think the only purpose of advertising is to sell goods. another equally important function is to inform. a great deal of the knowledge we have about household goods derives largely from the advertisements we read. advertisements introduce us to new products or remind us of the existence of ones we already know about. supposing you wanted to buy a washing-machine, it is more that likely you would obtain details regarding performance, price, etc., from an advertisement.lots of people pretend that they never read advertisements, but this claim may be seriously doubted. it is hardly possible not to read advertisements these days. and what fun they often are, too! just think what a railway station or a newspaper would be like without advertisements. would you enjoy gazing at a blank wall r reading railway bye-laws while waiting for a train? would you like to read only closely-printed columns of news in your daily paper? a cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the dairly ration of calamities.
we must not forget, either, that advertising makes a positive contribution to our pockets. newspapers, commercial radio and television companies could not subsist without this source of revenue. the fact that we pay so little for our daily paper, or can enjoy so many broadcast programmers is due entirely to the money spent by advertisers. just think what a newspaper would cost if we had to pay its full price!
another thing we mustn’t forget is the ‘small ads.’ which are in virtually every newspaper and magazine. what a tremendously useful service they perform for the community! just about anything can be accomplished through these columns. for instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the’ hatch,match and dispatch’ columns; but by far the most fascinating section is the personal or ‘agnoy’ column. no other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. it’s the best advertisement for advertising there is!
广告的利弊英语作文 篇18
as is known to all, angels and evils are poles apart. but is there anything that the two perfectly? some there is-the advertisement. with the growing influence of mass media, advertising invades every aspect of our lives. whenever we turn on the tv, look through a newspaper, open the mailbox, or surf on the internet, advertisements would immediately jump into our sight.
as they make things so attractive, we often end up buying things that we do not really need. advertising not only adds to the price of the goods, thus harming the consumer’s interest, but also imposes a kind of materialistic value upon the audience. but that is only part of the story-advertisements are informative as well as persuasive. they provide us with up-to-date information about the latest products.
some advertisements are so elegantly presented that we are inspired or even moved. no matter it is an evil or an angel, advertisement has become an indispensable part of our modern life.
广告的利弊英语作文 篇19
Nowadays, no matter where you get around in a city or even in the countryside, it is pretty easy for you to find one or two signs introducing a product. this has been increasingly becoming popular in our daily lives. whether the influence of advertising is good or bad could be eamined as follows.
We will start by talking about the merits of advertising. firstly, advertising is informative, which provides the customers with a quick access to the product needed. take me as an eample. i am a new resident of guangzhou, a metropolitan city located in the south of china. at the very beginning when moving to this city, i did not have a clue about where to purchase all of the necessities for my newly-bought flat. thanks to the ads on tv and in newspapers, amazingly almost all of the items ranging from furniture to household appliances were settled within a week. secondly, consumers can epect to have a best price by comparing and contrasting the prices and specifications of the commodity advertised by different suppliers.
However, advertising involves some defects and i would like to list two of them herein. initially, the popularity of advertisements has been growing along with the increased layout of design as well as showing up in the marketplace more frequently. the cost will definitely be passed on to the customers. furthermore, the generation y would probably lose their individuality because many of them buy the same goods advertised constantly in media during a certain period of time, which makes them appear alike.
After the above analysis of the pros and cons, i tend to be in favor of the positive effects. undoubtedly, nothing is more important than living in a society where ordinary people can enjoy the conveniences and competitive prices brought by commercials. i believe that the negative effects can be minimized through sustainable economic growth and education.
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